To survive, travel agent group had to evolve with industry
CEO Zane Kerby sought out partnerships to bring in new members while overseeing a revamp of the association's events
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Using past lessons to prepare for future economic recessions
Associations have been hit hard by previous market downturns, but groups can stave off the worst effects with good planning
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Shutdown has groups fighting to keep federal services on track for members
Critics hit Trump administration for favoring certain industries to minimize fallout
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For McNelly, proving value to members is the main goal
Head of American Society of Safety Professionals wants Chicago-area group to rethink how it delivers content to customers
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Groups hope investment in online communities will pay off
Several associations have launched networking platforms for members in the past year as way to increase overall engagement
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American Bar Association rethinks membership proposition
Facing declining revenues, organization seeks to woo lawyers with simplified dues structure and sweetened benefits package
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