CEO DATELINE - Association gets Lowe's to ditch its 'Ditch the Ethanol' signs
CEO DATELINE - Association gets Lowe's to ditch its 'Ditch the Ethanol' signs
- March 21, 2016 |
- Walt Williams
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An association representing ethanol producers has convinced hardware retailer Lowe's to remove signs in its stores claiming the fuel is harmful to small engines used in lawn and house equipment.
In an open letter to Lowe's CEO Robert Niblock, Renewable Fuels Association CEO Bob Dinneen said the signs are misleading given that ethanol has been shown to be safe to both small and large engines.
"Most of the statements found on the sign, titled, ‘Ditch the Ethanol,' are simply incorrect and are contrary to the very guidance found in the owner's manuals on the shelves of your own stores," Dinneen said.
Dinneen warned RFA could take legal action if Lowe's did not voluntarily remove the signs.
The Lowe's signs claimed ethanol burns hotter than gasoline and could quickly wear out small engines as a result. They also recommended the use of fuel stabilizers to "reduce the harmful effects of ethanol blends."
Dinneen said it is untrue that ethanol burns hotter than gasoline, since it is an alcohol that actually burns at a cooler temperature. He also said every small engine was designed to burn on ethanol blends up to 10 percent and that fuel stabilizers make claims not supported by evidence.
RFA announced Friday that Lowe's had agreed to remove the signs. Dinneen said it was "refreshing to see a large national corporation move so quickly to correct an obvious mistake."
"We will continue to combat any and all misinformation about ethanol, to ensure consumers have access to the lowest cost, cleanest octane source in the world," he said. http://bit.ly/1ZjFcRo
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