Crafting industry sustainability goals
- December 10, 2021 |
- Walt Williams
Associations draft new policy positions on once-controversial issue of climate change Dec. 10, 2021By Walt Williams The ski resorts that make up the membership of the National Ski Areas Association will see their business models devastated if the worst predictions of climate change come to pass. But even among that group, formulating an industry-wide response was a tough sell when NSAA first broached the subject in the early 2000s. "We actually adopted a climate policy and we were very cutting edge at the time, but some members didn't like it," said Geraldine Link, director of public policy at NSAA. "They thought that we went too far. Some didn't believe in climate… Read More