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Health insurance group commits to age-neutral recruiting

Blue Cross Blue Shield Association trains recruiters and managers to focus on position requirementsCahill Related contentHow jobseekers can combat ageism When AARP introduced an employer pledge in 2012, Blue Cross Blue Shield Association was among the first organizations to sign on. BCBSA and other pledge signers promise to recruit across diverse age groups and to consider all applicants—including older jobseekers—on an equal basis. "Our objective is to have a workforce that represents the members of the Blue Cross Blue Shield plans that we serve," said Senior Vice President and Chief Human Resources Officer Maureen Cahill. "We train our recruiters to focus on the core… Read More