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How associations launch new national days

Claiming a day or week for a product or profession is just the start Beer cans, batteries and medical specialists may seem to have nothing in common, but they all have a "national day" that associations recognize each year.One of the newest such days will be celebrated March 19: the second annual National Automatic Door Day. The group behind this day, the American Association of Automatic Door Manufacturers, admits to having some fun with the designation. AAADM's website describes the day as "a lighthearted way to celebrate the greatness of automatic doors, promoting messages of health, convenience, accessibility, equality and simply the love for automated entryways that… Read More