Canceled vaccine campaign would have enlisted Santa group
- November 6, 2020 |
- WILLIAM EHART
FORBS represents hundreds of professional Santas with real beards; HHS vaccine-promotion effort ‘meltdown' causes media firestormErwinPlaying Santa Claus is a serious business, and the Fraternal Order of Real Bearded Santas faces many of the same issues as other associations: insurance for its members, fragmentation of its membership, disruption of member livelihoods, dealing with chapters, vendors and sponsors, and the transition to virtual meetings. And, oh yeah, deflecting media glare following a bungled COVID-19 vaccine-promotion plan from the Department of Health and Human Services.It's a lot for a group with less than $15,000 in revenue and no paid staff. Southern… Read More