Until last year, the Certified Financial Planner Board of Standards led by CEO Kevin Keller was organized under Section 501(c)(3) of the Internal Revenue Code. That meant that the standards-setting body for certified financial planners (CFPs) had to act strictly in the public interest — it had less scope to promote the benefits of a financial planning career and develop the CFP workforce. Following a reorganization in early 2023, the group now consists of a 501(c)(3) foundation (the CFP Board Center for Financial Planning) — whose mission is to promote competent and ethical financial planning and increase diversity among CFP certificate holders — and a 501(c)(6)… Read More