As cities add meetings space, sites for association events continue to grow
Meeting planners say a destination's reputation still takes precedence in site selection
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Sweet success: How NCA unwrapped greater show profits
Revenue at Sweets & Snacks Expo has grown substantially in recent years, while cost discipline has kept operating expenses flat
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Growing state and local advocacy with member education, alliance building
Four groups share their strategies for engaging lawmakers below the federal level
Read MoreGroup asks: Can augmented reality draw real attendees?
Food Processing Suppliers Association working with vendor to incorporate popular technology into upcoming trade show
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How groups are boosting the networking value of meetings
Research shows attendees want more ‘structured' opportunities to interact at association events; not leaving connections to chance
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Associations seek meetings success by encouraging diversity
Events organizers are exploring ways to attract more women, minorities and other groups underrepresented among attendees
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