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Cresanti quickly thrust into franchise ‘existential' battle

IFA sees new labor rules as threat to business model; former technology lobbyist seeks to enlist help of other affected industries IFA CEO Robert Cresanti is battling to protect the franchise business model with all the means at his disposal—but he also is trying to engage top regulators in a positive way. The $23 million-revenue International Franchise Association is fighting on multiple fronts—in the courts and with regulators, legislators and public opinion at the local, state and federal level. For all the criticism the business community has directed at what some see as a "tsunami" of regulations from the Obama administration, perhaps no sector has as much to lose as… Read More