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Case Study

Small Business Investor Alliance created a subsidiary to tap an emerging corner of industry, help find new ideas for members.
Candy association’s web series wins fans for entertaining while advocating for the industry.
Formerly known by difficult acronym, the Health & Fitness Association is better placed for advocacy, broader representation
Key acquisition enables CEO Eric Hoplin to add data, research capabilities to help wholesaler-distributors grow businesses.
Idea developed ‘organically,’ Organic Trade Association co-CEO Matt Dillon says; executive committee will resolve disagreements.
After housing crisis, the association found a mission the industry could embrace