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Naasz found right chemistry with Distilled Spirits board

Veteran CEO uses job search process to learn about potential employer, challenge norms, and lay groundwork for strategic planning Distilled Spirits Council CEO Kraig Naasz samples a member company's Scotch at the bar in his office. For Kraig Naasz—five-time association CEO and new chief executive of the Distilled Spirits Council—the interview process is a two-way street. The chemistry he found with the Council's board convinced him the $16 million-revenue group—the highest-profile association he has led—was the right opportunity. "I utilized the interview process for this position as I have in the past, to ask questions, to challenge norms, to push back, and then… Read More